Creating a positive selling experience for our clients
The JS Realty Team has a very specific way of selling a home. We like to create a positive selling experience from start to finish. In order to fully understand how we operate, we’re going to walk you through our most recent transaction.
Not long ago, we received a referral for a young lady (let’s call her “Anne”), that had decided to sell her home. We scheduled an appointment to meet with Anne at her home. We arrived prepared to explain our comprehensive marketing plan and to review exactly how the market was performing in Anne’s area. The first thing we did was take a tour of the home. During the tour, Anne told us what she was planning to do to her home to get it ready for the market. She had a good grasp on what needed to be done and we were able to give her some additional ideas that we know will help the home show its best.
With over 20 years of experience and over $200 million in home sales, we are able to provide our clients with valuable advice, along with cost-effective ideas to help their home sell for the most money in the shortest amount of time.
At this point, Anne was very pleased with our advice and marketing plan, so we moved on to explain the “Exclusive Right to List” listing agreement. This contract between the JS Realty Team and the seller gives us the right to sell their home and represent them. The very next day, Anne signed on with us and became a client of The JS Realty Team @ Samson Properties.
Our next step was to install a FOR SALE sign with a “Coming Soon” rider to start creating a buzz through the neighborhood that a home was about to enter the market. Anne worked on the items to get the home ready for market, while we kept a close eye on the activity in the neighborhood and started our preparations for listing the home for sale.
Once the home was ready, we brought in our professional photographer to take still shots and a moving Virtual Tour of the home and neighborhood amenities. When we received the images from the photographer, we set out to build the listing, web sites, take room measurements, film a YouTube video, and create brochures, then roll out our extensive social media campaign. And that’s just part of the many facets of our marketing program. We suggested that the home “go live” on the market on a Thursday evening, so when Realtors and buyers who were searching for homes in Anne’s neighborhood woke up Friday morning, our new listing would be live and complete for them to view.
In addition, an Open House was scheduled for the first Sunday that the home went on the market. Anne’s home generated a lot of interest right from the start, and we had multiple showings that Friday & Saturday, along with over 20 groups throughout the Open House on Sunday. On Monday we received an offer, and after discussing the offer with Anne, we devised a strategy to get the contract ratified. After negotiating with the buyer’s Agent, we were able to facilitate an agreement that both the buyer and Anne were happy with.
Once the contract is ratified, our job turns to getting the contingencies closed. These included home inspection, radon, HOA disclosure packet, appraisal and financing. This is a very important step in the transaction and we take the contract deadlines very seriously to protect our clients.
This transaction has moved very smoothly. There are always issues and items to be dealt with, but that is why you hire the experience of the JS Realty Team @ Samson Properties. Anne is moving towards settlement day and we are looking forward to another successful transaction!
Anne has been so pleased with our comprehensive program and attentiveness to details, that she has already given us 2 referrals! This is helping us achieve our goal of building lifelong relationships with our clients.
Let us start a lifelong relationship with YOU! If you’re thinking of buying or selling a home, contact us today. We’d love to sit down and talk to you about all of the possibilities the current market has to offer!